Alissa White-Gluz, the powerhouse vocalist of internationally acclaimed metal band Arch Enemy, is using her voice for more than just music this Fur-Free Friday, November 29, 2024. The artist has joined a global campaign calling for an end to fur farming, lending her talents and platform to amplify the movement.
White-Gluz stars in Ending Real Fur, the award-winning documentary exposing the brutal realities of the fur industry. The music video for her song, "A Song to Save Us All", serves as a stirring call to action, weaving haunting melodies with a message of compassion. Both the documentary and the music video have garnered critical acclaim, earning accolades at international film festivals for their unflinching portrayal of the fur industry’s impact on animals.
"Through 'A Song to Save Us All,' I aim to amplify the voices of those silenced by the fur industry's cruelty. Music has the power to transcend boundaries and evoke empathy, and I hope this song serves as a catalyst for meaningful change."
Supporters are invited to visit MakeFurFarmsHistory.com to learn more. The site also provides resources for individuals to take meaningful action, including signing petitions and contacting policymakers to advocate for a ban on fur farming.
Taimoor Choudhry, director of Ending Real Fur, expressed his gratitude for White-Gluz’s commitment: “Her artistry and activism are a powerful combination. Together, we hope to inspire change and show that compassion has no boundaries.”
This Fur-Free Friday, White-Gluz joins activists, artists, and animal welfare advocates worldwide to urge the fashion industry and policymakers to end the unnecessary suffering caused by fur farming.
Watch the “A Song to Save Us All” music video, as well as the award-winning documentary, Ending Real Fur, below:
Arise Productions is a Canadian film company that has produced the documentary film Ending Real Fur, which explores the true cost of fur on animals in the fashion industry.
Ending Real Fur is an investigative documentary that uncovers the true cost of fur in the fashion industry. The documentary follows the personal journey of director, Taimoor Choudhry, from an uninformed individual wearing a fur-trimmed jacket to becoming a mindful consumer through his conversation with animal rights organizations, a former fur farm worker, an Indigenous Grand Chief, lawyers, politicians, fashion experts including Tim Gunn, and singer Alissa White-Gluz.
