The new release Los Angeles Forum: April 26, 1969 presents an extraordinary performance by The Jimi Hendrix Experience. Jimi not only revolutionized the rock guitar, but he also rewrote the book on the concert industry.
In a new video directed by John McDermott, famed Concerts East promoter Larry Vaughn explains how Concerts East and Concerts West were created by Jimi Hendrix's attorney Steve Weiss and manager Michael Jeffery to self promote the guitarist's concerts in America. The artist would now reap the lion share of the money earned and this model would later serve Led Zeppelin, Bad Company and many others as rock touring moved from college gymnasiums to sports arenas such as the Los Angeles Forum and Madison Square Garden.
Experience Hendrix, L.L.C. in partnership with Legacy Recordings, a division of Sony Music Entertainment, is releasing The Jimi Hendrix Experience - Los Angeles Forum: April 26, 1969 this November 18 on 2LP vinyl, CD and all digital platforms. Pre-order here.
Recorded in the spring of 1969 before a raucous, sold-out audience, the captivating performance of the original lineup (singer/guitarist Jimi Hendrix, drummer Mitch Mitchell, bassist Noel Redding) has never before been released in its entirety. This album comes out in time for the 80th anniversary of Jimi Hendrix’s birth (November 27).
Following the massive success of The Jimi Hendrix Experience’s 1967-68 studio album trifecta (Are You Experienced, Axis: Bold As Love, and Electric Ladyland), the trio had developed into the most popular international touring attraction in rock music. This widescale public interest coincided with the construction of new arenas for sporting events, among them the Forum in Inglewood, CA. Designed by famed architect Charles Luckman (who also designed New York’s rebuilt Madison Square Garden), this multi-purpose venue opened in 1967 as the home of the Los Angeles Kings hockey team and Los Angeles Lakers basketball team, but also began to serve as a music venue. Among the earliest concerts held there was Aretha Franklin in January 1968 and the Cream farewell tour with opening act Deep Purple in October of that year. The Jimi Hendrix Experience were booked to perform on April 26, 1969 with opening acts Chicago Transit Authority (soon-to-be renamed Chicago) and Cat Mother & The All Night Newsboys, the latter of whom shared management with the headliners. Floor seats cost $6.50 ($51.20 adjusted for inflation).
By the time The Jimi Hendrix Experience took the stage to blaze through a spirited set, live concert sound had drastically improved from the time of The Beatles baseball stadium tours, but crowd control was still a major concern. Between songs, Jimi pled with audience members to stop rushing the stage. A heavy police presence is felt; lyrics for their hit “Purple Haze” are altered (“’Scuse me while I kiss that policeman!”) and Jimi dedicates “Spanish Castle Magic” to “the plain clothes police out there and other goofballs.”
Hendrix treated each performance as a unique event. He never relied on a standard set list comprised only of his biggest commercial hits. This approach was on full display at the Forum performance, blending more familiar tunes such as “Foxey Lady” with “I Don’t Live Today” from Are You Experienced and his signature blues original “Red House”(“Everybody want to know what America’s soul is; everybody think it’s Motown … America’s soul is something more like this here”) which had still not yet been released in the US at this time.
Furthermore, the group opened their set with a cover of “Tax Free” - an obscure 1967 instrumental by Swedish duo Hansson & Karlsson (consisting of Bo Hansson and Janne Karlsson), with whom The Experience had previously shared bills in Stockholm. Another unique highlight featured within the Forum performance was an early reimagining of “Star Spangled Banner,” which Jimi would canonize four months later at Woodstock. “Here’s a song we was all brainwashed with,” Jimi trenchantly declares, at a time when the nation was in a state of great political unrest. The group closed their performance with a unique, extraordinary medley of “Voodoo Child (Slight Return)” and Cream’s “Sunshine of Your Love.” The song was an Experience favorite and a perfect live vehicle for the trio’s unparalleled improvisational skill.
The Jimi Hendrix Experience - Los Angeles Forum: April 26, 1969 was recorded by Wally Heider and Bill Halverson contemporaneously, and recently remixed by longtime Hendrix producer/engineer Eddie Kramer for maximum audio fidelity. It was produced by Janie Hendrix, CEO of Experience Hendrix, L.L.C. and the sister of Jimi Hendrix, Kramer and John McDermott, who manages the Hendrix music catalog on behalf of Experience Hendrix. The package’s liner notes are by former LA Times staff writer/critic Randy Lewis with a preface by ZZ Top’s Billy Gibbons who attended the Hendrix Forum show, having toured with the Experience, as part of The Moving Sidewalks, his pre-ZZ Top band.
2LP tracklisting:
LP1
Side A:
Intro
"Tax Free"
"Foxey Lady"
Side B:
"Red House"
"Spanish Castle Magic"
LP 2
Side A:
"Star Spangled Banner"
"Purple Haze"
"I Don’t Live Today"
Side B:
"Medley: Voodoo Child (Slight Return)"
"Sunshine of Your Love"
"Voodoo Child (Slight Return)"
CD tracklisting:
Intro
"Tax Free"
"Foxey Lady"
"Red House"
"Spanish Castle Magic"
"Star Spangled Banner"
"Purple Haze"
"I Don’t Live Today"
"Medley: Voodoo Child (Slight Return)"
"Sunshine of Your Love"
"Voodoo Child (Slight Return)"
"Purple Haze" (Live at Los Angeles Forum, 4/26/1969) visualizer:
"I Don't Live Today" (Live at Los Angeles Forum, 4/26/1969) visualizer:
